DXG Blog

Insights and perspectives from the front line of business transformation.

Lindsey Witcherley - Co-founder of DXG & Managing Partner at N/C

Lindsey Witcherley - Co-founder of DXG & Managing Partner at N/C

Lindsey is a strategic marketing leader and co-founder of DXG and N/C, specialising in AI-driven RevOps, CRM transformation and scalable growth systems. With deep experience across multiple sectors, she helps organisations modernise how they acquire, convert and retain customers. Known for her practical, commercial approach, Lindsey blends HubSpot expertise with real-world operational insight to deliver programmes that accelerate revenue and strengthen culture.

The RevOps Maturity Gap: Where Most Companies Break

Every business wants predictable revenue, operational clarity and a pipeline that actually converts. Yet most companies stall long before they reach true RevOps maturity. Not because of a lack of tools or ambition, but because the organisation hits a structural gap – the point where demand, delivery and data no longer scale together.

The Delivery Dilemma: When Quality Drops Faster Than You Can Hire

Culture. Process. Systems. Growth should make a business stronger. More clients, more revenue, more capability. But for most organisations – especially agencies and service-led businesses – there’s a point where delivery quality starts to fall faster than you can hire people to keep up.